Work
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Work 〰️
Company
Honor
2020–Current
Revolutionizing the home care industry by providing a platform that connects professional caregivers with families seeking quality care for their loved ones.
Nominated for Fast Companies most innovative features of the year
Overview
Spearheaded a pivotal shift towards a client-centric approach, identifying and addressing key defects in client experience, designing innovative AI-powered tools and automated processes, significantly enhancing both agency operations and client satisfaction — laying the groundwork for a more responsive and efficient service model.
Accomplishments
Championing a Client-Centric Business Model: I led the shift towards a more client-centric approach at our company, placing greater emphasis on the needs and preferences of clients and their families. My efforts in developing new tools have significantly enhanced client control and transparency in their care journey. This strategic move fostered a transparent environment, boosting client involvement in care decisions and markedly improving trust and satisfaction. Ultimately, this initiative has not only improved our service quality but also solidified our dedication to prioritizing client needs.
Automated, Data-Driven Comprehensive Care Plans: I spearheaded the creation of a data-driven, automated system for crafting comprehensive care plans tailored to each client's unique needs. This innovation significantly enhanced caregiver satisfaction by providing more detailed plans, and boosted operational efficiency by 80%, reducing care plan creation time from hours to minutes. Additionally, by integrating companionship tasks into 90% of our care plans—a previously neglected aspect—we've enriched the overall quality of care. These advancements have not only raised our care standards but also established us as pioneers in using technology for personalized care.
Most innovative feature of the year
Stabilization Framework for Clients: Developed a stabilization framework that is pivotal in swiftly identifying and addressing situations where a client's care needs are not being adequately met. Proactive approach ensures a rapid response to any destabilization, maintaining high standards of care and client safety.
Company
Expedia Group
2019–2020
Expedia Group's use of data demonstrates a comprehensive and dynamic approach towards enhancing customer satisfaction and driving business innovation.
Overview
I focused on applying color theory, color sequencing, and ensuring accessibility in the standardization of colors within our data visualizations — This work was not just about making the visuals aesthetically pleasing; it was about enhancing the readability, interpretability, and inclusivity of our data presentations.
Accomplishments
Innovative Color Theory Application: I transformed data visualizations at Expedia Group from mere charts into compelling narratives by applying color theory innovatively. The color schemes I selected rendered complex data instantly understandable and engaging, significantly enhancing the way insights were communicated.
Strategic Color Sequencing: My strategic use of color sequencing brought clarity and order to dense data, making it easier to spot trends, patterns, and anomalies. This approach enabled viewers to quickly grasp critical insights, a crucial aspect in data-driven decision-making.
Pioneering Accessibility Standards: I set a new standard in data visualization through my dedication to accessibility. By ensuring that charts were inclusive and usable by a diverse audience, including those with visual impairments, I expanded the reach and usability of Expedia’s data, demonstrating a strong commitment to inclusivity.
Revolutionary Standardization Process: My work in standardizing color usage across Expedia’s charts created a consistent and universal visual language. This consistency was essential for aligning understanding across various teams and regions, streamlining communication, and fostering a unified approach to data interpretation.
Company
Vrbo
2018–2019
As a data-driven company, Vrbo's success hinges on how effectively it leverages data to benefit property owners. The key lies in making this data accessible and intuitive, enabling owners to make informed decisions to grow their business.
Overview
I was instrumental in developing tools that empower property owners to effectively compare their listings with others in the area, and provide them with comprehensive playbooks for enhancing their appeal to travelers. This work has significantly contributed to Vrbo's reputation as one of the leading travel sites. Here's how my contributions made a difference
Accomplishments
Dynamic Pricing Strategies: The implementation of competitive pricing strategies through these tools has been a game-changer. By analyzing market data, seasonal trends, and demand fluctuations, the tools I developed provide property owners with actionable recommendations to adjust their pricing. This dynamic approach to pricing helps in maximizing revenue potential and ensures that the properties remain competitive and attractive to potential guests.
Nudges and Recommendations: My work included the integration of 'nudges' and targeted recommendations within the Vrbo platform. These features guide property owners in making informed decisions to enhance their listings, such as suggesting optimal times for rate adjustments or highlighting the benefits of adding specific amenities. This level of personalized guidance has been pivotal in helping property owners optimize their listings for better performance.
Increased Bookings and Revenue: The culmination of these efforts has led to a tangible increase in bookings and revenue for Vrbo property owners. By equipping them with the right tools and knowledge, they've been able to attract more travelers and increase occupancy rates, directly contributing to Vrbo's growth and success in the competitive vacation rental market.