(Work in Progress)
Alaine's Osteria is a small, family owned Italian restaurant. Their food is amazing and I wanted to build a more dynamic web presence to showcase their amazing food and family commitment to excellence.
This family operated restaurant is small and intimate -- With support from their six daughters Chef Gustavo, and his Wife Marbella, run the kitchen and front of house! Their current logo is six diamonds in a row to represent each daughter. I proposed to switch those diamonds into the form of an 'A' (for Alaine's) So that the guests and the community will recognize the new brand and it's meaning to the restaurant. We used our new logo as a backbone for the new identity.